Renegade Network Marketers - Infomillionares?

Frank Kern is one of those guys that you either just love or hate (or love to hate). I'm not gay but I'll admit I love Frank Kern (well you know what I mean). I love his marketing genius and the way he delivers content.

My wife on the other hand was on the other-side, until she watched Frank's, "Core Influence" influence talk at Rich Schefren's conference and the Infomillionaire, "How To Get Rich" video...now she loves him too.

This hub is about how network marketers and more specifically how Renegade Network Marketers can really benefit from Frank Kern's Infomillionaire course.

Most network marketers run into 2 problems;

1. lack of qualified prospects
2. poor cash flow

The way Ann Sieg, developer of The Renegade Network Marketer got around these two problems was to sell information. To quote Ann Sieg from the Renegade Network Marketer ebook;

"most (if not all mlm companies) have very strict rules against their reps using this type of marketing (automated sales process using the Internet ) to sell their wares. Basically they tie both hands behind your back, throw you in the water and tell you to swim.

So what's the solution?

Well, the answer is found in the question itself, because what did we discover people are willing to pay for...?

Solutions!

And the way you give this to them is by selling them an inexpensive yet highly valuable information product. Everyone craves good, useful "How To" information"

When I watched the 2nd video in the Infomillionare series and I noticed a common thread with Frank Kern's #1 student and Ann Sieg.

Before Ann Sieg created The Renegade Network Marketer she was working for a company that sold mlm leads and a monthly subscription to mlm sales and marketing training. The only problem was the leads she was buying from the company where rather unresponsive.

She decided to sell a product that her company retailed...an infoproduct. Before long she was cranking out sales like there was no tomorrow and most months she would sell over 100k worth retail product, a how to build your mlm infoproduct. The next part of the puzzle was getting those people to convert to subscribers or business builders in her company. As it turns out that was an easy step because these people where extremely hot prospects.

So to put it into perspective, these customers where buying a product from Ann Sieg and becoming hot leads at the same time. In the end she had so many leads she had to sell them to her team who were more than happy to buy them after working the typical lukewarm to stone cold leads they were used to.

Now selling someone else's info product is o.k but you have to share the profits. Much better to produce your own infoproduct and keep all of the profits and that is exactly what Ann Sieg did with the Renegade Network Marketer. The other thing she did was make The Renegade Network Marketer a digital infoproduct which means less hassle and lower overheads.

This is a model that many marketers have used and now the more savvy network marketers are catching on. It is what Vincent James called the Doughnut concept, you can basically put it around any business.

So Ann Sieg created The Renegade Network Marketer, an infoproduct about how to build your network marketing business by marketer(rather ironic really), especially Internet marketing. The Renegade Marketing is an affiliate program which means any network marketer can sell this information, make a commission, and generate a quality lead at the same time.

It's a great start but the model needs to be taken one step further, just as Ann Sieg did. In fact, she actually wants people to do this, again to quote Ann Sieg from The Renegade Network Marketer;

"...you will never reach your full potential until you develop your own stuff. Using someone else's marketing system is crucial for getting started in the beginning, but I can't stress this strongly enough - ultimately you should strive to create your own. The rewards you enjoy from doing so are much greater than anything you can experience tapping into someone else's"

And that brings us back to Frank Kern's Infomillionaire...most of the people that use this information are affiliate marketers selling digital products with Clickbank or other affiliate companies. Let's use the example of a network marketer who has a product that is good for constipation. They could go over to Clickbank, find an infoproduct relating to this niche, and set up a campaign selling one of these products. Naturally they would have the visitor optin to their mailing list first so that they can promote their mlm product that is good for constipation to that list.

Once they have a campaign that is working, the next step would be to create their own infoproduct about constipation. Can you see the similarities between what Ann Sieg did? This is a way to use affiliate marketing to test your market and generate leads for your mlm at the same time. If your breaking even or making a little profit promoting someone else's work, then you can create your own and keep that 50% extra profit. I wonder what you would do with that? Expand your market or tap into other markets?

Out of those customers there may be some that are interested in joining your business in which case you could sell them some valuable information about building a business using sound marketing principles, like the Renegade Network Marketer.

Many of the top marketers say that Frank Kern is perhaps the most brilliant marketer alive on the planet...it's a big call but in any case, I'm quite sure that his Infomillionaire will be very useful for network marketers.

If you read this before December 18, you can go here to get Frank's Infomillionaire for free...